Control the artwork
Lock fonts, colours, layouts, logos and required content while allowing approved fields to be personalised.
BRAND GOVERNANCE
Make brand rules part of every order.
Guidelines explain how a brand should appear. BMP helps organisations apply those rules operationally—through controlled templates, permissions, approval routes and a permanent ordering record.
500,000+Orders processed
3,500+Active users
0.09%Orders requiring a rerun
251+Companies onboarded
FROM POLICY TO PRACTICE
What does operational brand governance mean?
Brand governance is the system of rules, responsibilities and controls that keeps a brand consistent across people, locations and outputs. For distributed organisations, a brand manual on its own cannot prevent an outdated logo, an unauthorised layout or an order that bypasses the correct approval.
BMP turns approved artwork and operating rules into the ordering environment itself. Users can move quickly inside defined boundaries while management retains oversight of what is available, who may order it, how it is approved and how activity is reported.
Control access
Define products and actions around the responsibilities of users, departments, branches and managers.
Control approvals
Route orders through central, segmented, optional or hybrid approval and payment processes.
Control the proof
Generate an accurate production proof and require confirmation before an order proceeds to production.
Control availability
Present only approved products and templates through private, public or hybrid branded storefronts.
Maintain visibility
Keep order history, values, users, branches, approvals and workflow status available for reporting.
A GOVERNED WORKFLOW
Control the rules without becoming the bottleneck.
Each stage gives the user a clear action while preserving the organisation’s required control.
Publish approved products
The BMP team converts approved artwork and specifications into centrally managed products and protected templates.
Assign the right access
Users see the products, prices and actions appropriate to their branch, department or role.
Personalise and approve
Permitted details can change, protected brand elements cannot, and configured approval routes remain in place.
Produce with a record
The approved proof proceeds to Jetline production while order and expenditure data remain available for reporting.
GOVERNANCE AT SCALE
Built for real operating structures.
BMP supports centralised, decentralised and mixed organisations without forcing every team through an identical workflow.
“BMP has sped up our order process significantly and taken substantial administrative overhead off our hands. It has also helped us maintain consistency in our corporate identity.”Mpho — Senior Below The Line Specialist, FNB
- Role-basedDifferent visibility and actions for users and managers
- White-labelledA customer-branded experience on an agreed domain
- Flexible approvalsRoutes configured around operational and financial requirements
- Managed serviceCatalogues, templates and product rules maintained by the BMP team
COMMON QUESTIONS
Brand governance in practice.
Is BMP a digital asset management system?
BMP is focused on governed personalisation, ordering, production and reporting. Approved assets are embedded into controlled products and templates, but BMP is not positioned as a general-purpose digital asset library.
Can users change approved artwork?
Only fields specifically configured for personalisation can be edited. Protected fonts, colours, logos, layouts and required content remain locked.
Can different departments follow different rules?
Yes. Product visibility, permissions, approval routes, payment methods and reporting can be configured around branches, departments, users and agreed financial structures.
Who maintains the product catalogue and templates?
The BMP operations team centrally manages catalogues, product specifications, controlled templates, pricing structures and protected brand assets.
See how BMP could apply your brand rules.
We will shape the walkthrough around your users, catalogue, approvals and operating structure.